Martin Kowalsky
Web developer and designer
form USA

Website Designs That Inspire Customers to Spend Money

Your website design influences 75% of your store’s credibility, and you have less than one second to leave a first impression. That means perception is everything, and your customer’s perception is a reality that matters. Ecommerce website design involves creating and launching a virtual store to sell products. We’re not talking about listing your items on a third-party online marketplace like eBay. This is your store, and you have creative control. While website design isn’t the only thing customers look for, integrating it with social media marketing, digital campaigns and search engine optimization (SEO) will provide a superior user experience that increases traffic to your store.

As marketing strategy

SEO is not an appropriate strategy for every website, and other Internet marketing strategies can be more effective, such as paid advertising through pay-per-click (PPC) campaigns, depending on the site operator's goals. Search engine marketing (SEM) is the practice of designing, running, and optimizing search engine ad campaigns. Its difference from SEO is most simply depicted as the difference between paid and unpaid priority ranking in search results. SEM focuses on prominence more so than relevance; website developers should regard SEM with the utmost importance with consideration to visibility as most navigate to the primary listings of their search